Helen Dardik – The Blue Q Interview, Part II
Art Star on Jan 25 2010 at 9:21 am | Filed under: Designers
Rock on! I know you’ve been waiting for Part II – here it is.
(If you missed Helen Dardik - The Blue Q Interview, Part I, click here):
Deborah Sims: You have designed some of our most popular water bottles and bags. Did you know of Blue Q before you got our call?
Helen Dardik: Yes. I’ve seen, admired and purchased a few of BlueQ products way before I got the call.
DS: What has the process been like working on Blue Q Product?
HD: Fun! When I work on BlueQ products – I know that I’m the demographic, so I design for myself… and that comes easy and makes the process very enjoyable.
DS: What is your favorite product you have designed for Blue Q?
HD: Definitely the People Power water bottle. That is my favorite project of 2009.
DS: That’s my husband’s favorite too! Mitch art directs via doodle and scan, what is that process like?
HD: Oh, I love Mitch’s art directions. He’s usually very clear about what he wants and gives me plenty of creative freedom. Love getting his little doodles.
DS: Can you explain your process? Do you start with pencil and paper or do you go right to the Mac?
HD: I have a paper free process. No pencil… just mouse and an Adobe Illustrator. I’m planning on getting a Wacom tablet in hopes to reduce repetitive stress to my wrist. I only sketch on paper if the client insist on it. I find that I than get married to the sketch and while working on the final I lose the fun part of ‘I don’t know where this is going’. I like it to feel fresh. I go with the flow most of the time.
DS: Your work is very warm and organic. What inspires it to be that way?
HD: Mmmm… warm and organic… that must be my favorite word combination. Maybe because I like everything warm – climate, people, blankets….etc., And organic, because I like the natural flow that occurs in nature.
DS: You are working on something new for us right now….but we can’t tell anyone yet! Shhhhh!
Thanks Helen for your time and talent.
